Author:

Zenfira R. Khabibullina, S.Y. Witte Institute for New Industrial Development (Saint Petersburg, Russia)

Abstract:

the growing doctrinal crisis of the modern liberal economic system is under analysis. Under the weight of its own contradictions, it has aggravated a number of global threats and world-scale conflicts. It is shown that the result of such a process is the total lack of personal freedom: as a person, as an employee, as a consumer, etc. The author raises the question about the need of searching for a new vector of civilizational advancement based on a model, fundamentally different from the currently dominant, but rapidly exhausting its potential, western (predominantly pro-American) development model. A new way of managing will require the transformation of many social institutions and relations, and a new quality of a person as well. The priority strategic direction should be the desire to satisfy public interests based on the highest criteria of human reason and culture, rather than private business interests focused on extracting money. The author elaborates that the methodological core of the concept of noonomy developed by Prof. S. D. Bodrunov makes it possible to design a qualitatively new model of social interaction via means of the new industrial society of the second generation (NIS.2).

Keywords: global transformation, criteria for human mind and culture, a qualitative leap, cultural-historical and genetic code, new industrial society, noonomy, noovalues, civilizational development.

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For citation: Khabibullina Z.R. (2022). The place and role of a human in the age of global world transformation. Noonomy and Noosociety. Almanac of Scientific Works of the S.Y. Witte INID, vol. 1, no. 3, pp. 106–111. DOI: 10.37930/2782-618X-2022-1-3-106-111